Companies That Use Affiliate Marketing

companies that use affiliate marketing

When you’re first starting out with affiliate marketing, you may wonder just how many companies that use affiliates are out there. The answer to that is thousands! This post is just a brief overview to look at what’s available to promote with affiliate marketing.

The Big One

I’m referring to Amazon, of course. It’s every beginning affiliate marketer’s “go to” company for their blogs and websites. Amazon sells literally millions of products, and of all the companies with affiliate programs theirs is one of the most well-known and popular.

In all honesty, they don’t have the best affiliate program as far as commissions, because they only pay 6% to 8% on sales conversions you may generate from your website, plus they only have a 24-hour cookie. There are other companies with much better commissions and longer cookie life. (“Cookie” meaning the code the customer brings with them from your affiliate link that tells the company who to give the commission to.) But Amazon is unique in that they have a huge customer base, and a huge customer base is a wonderful thing.

People are very comfortable buying from Amazon and they already have their credit card on file. If they follow a link from your blog, but then don’t buy that particular item but then buy something else – it doesn’t matter! Whatever they buy you are going to get the commission because they used your link to get there.

Say you recommended a book on whatever your niche is, say, how to build bird houses out of pine boards and old license plates. They follow your link to Amazon and then think, Nah, I don’t really need that book. But I do need to get some more multivitamins and a birthday gift for my mom. Ta-da! You get a commission for whatever they buy.

I remember someone on Wealthy Affiliate showing his Amazon account and the commissions he had made from one of his websites. He was recommending a high-end blender, but some of the items people bought once they followed his link had nothing to do with blenders whatsoever. One guy even bought some underwear, which I thought was kind of funny. Um, I don’t really want to buy this blender but I do need some underwear. Well, I’m on Amazon so I’ll just get some now ‘cause they got the brand I like at a good price. Cha-ching – commission time. Purchases like underpants don’t bring huge commissions, but multiply that many times and you’re talking some serious folding money.

Or, maybe they buy more than just underwear; they buy a very high-dollar item. Possibly they decide to go ahead and buy that expensive coffee maker they’ve been wanting for a while since they’re already on Amazon. Like this one >>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>  coffee maker

Cha-ching – you just made a commission because someone bought something they wanted anyway, and they used your link to get to Amazon. Easy peasy.

Anyway, that’s the beauty of Amazon in my opinion. I personally buy a ton of stuff on Amazon every month because I have a Prime Membership and get free shipping on everything I order, plus the sales tax is lower. I know there are millions of other people out there just like me who do the same.

Specific Niche Company Examples

Amazon is one example of many huge companies with affiliate marketing programs. Here are some more companies within specific niches with affiliate programs that you could look into.

Travel Niches – CruiseDirect.com and VRBO.com pay 3% commissions for customers you find for them who will use their services.

3% may not seem like much, but when you consider a typical cruise can cost anywhere from $1,500 to $5,000 per person cruisedirectyou’re talking a substantial reward for finding them a customer.

$10,000 can net you $300 and all you did was promote the company to someone who was already interested in a cruise. And the interesting thing about people who enjoy cruising is that they like to do it a lot. Like 4 or 5 times a year if they can afford it. So, they could become repeat customers for the company.

VRBOAnd VRBO can be lucrative, too. If someone uses their services to stay in a place where they are vacationing, the potential amount they will spend could be significant.

We’ve used VRBO a lot when we travel. When we vacationed in Paris, Rome, Amsterdam, Keystone, CO, Nashille, TN, and Maui, HI we used VRBO to find a good place to stay. VRBO is hugely popular with travelers, and these people aren’t shy about spending money, either.

Musical Niches – Guitar Center has an online store that pays 6% commission for every buying customer you send their way.

Other musical instrument retailers in the same ballpark are ZZounds, American Musical Supply, Musician’s Friend, and Sam Ash, just to name a few. Some of these actually pay higher than 6% as well as a bonus program if you sell above a certain amount.

guitar center

Online Learning Niches – Coursera pays 20% to 45% for paying students you find. Ed4Line pays 15% commission when you have someone follow your link to their site and they buy an online course.

Udemy is another popular online learning website that has an affiliate program. They don’t divulge what the commission percentage is until you apply for the affiliate program, but I’m guessing it’s somewhere between 20% to 35%.

AmericanHighSchool.org offers an affiliate program that pays 20% to 25% on courses that cost anywhere from $325 for a single course to $1,695 for a full year of 6 courses.

There are more specific niches with affiliate programs, but for the sake of brevity we’ll stop here. I just wanted to give you some examples of how no matter what niche you’re interested in, there are companies that need affiliate marketers.

The Aggregators

These companies are a one-stop shop to find 1,000s of affiliate offers from 1,000s of companies in every niche you can imagine.

  • ClickBank.com
  • CJ.com (CJ Affiliate, formerly Commission Junction)
  • ShareASale.com
  • CommissionFactory.com
  • FlexOffers.com

Here’s a screenshot of that shows the categories on ClickBank, but you can go to ClickBank.com and check it out yourself if you want to. Be sure and go to the “Affiliate Marketplace” section to see the offers.

ClickBank 1

The Bottom Line

This by no means is a complete list of companies that have affiliate programs – not even close. This was just a quick overview of how affiliate marketing is alive and well, and it’s still growing by leaps and bounds.

Every day there are new companies that need affiliates to help them get the exposure they need, targeted at the audience they are looking for. It’s a win-win, really. You find them customers and they reward you handsomely for your efforts.

And while some of the commissions may seem small to begin with they do add up, and quickly.

The opportunities are virtually endless as far as companies with products to promote. They need your help!

Sounds Great, But How Do I Get Started?

Well, that’s where Wealthy Affiliate comes into the picture. Because they have all the info you need to be a successful affiliate marketer.

On their website you learn how to choose a niche, build a website, promote affiliate programs, use keywords for SEO (search engine optimization), and much more.

To get involved with affiliate marketing, the concept is simple but the execution can be complicated. Wealthy Affiliate is there for you every step of the way, educating you as to what you should do as well as what you shouldn’t do.

For example, there was an old method that used to work but is no longer useful. And that method is keyword stuffing. There are some affiliate marketing training courses that still tell you that this is the way to go, but Google can sniff out your keyword stuffed website or blog in a millisecond and banish it to page 5,276. In other words, no one will ever see your website. The end.

Wealthy Affiliate knows all the latest developments with regards to SEO and helps you get a high ranking on Google. That’s just one example of how Wealthy Affiliate can help you get started in affiliate marketing.

And you can check out their website for free! Sign up for your free membership and get access to pretty much the whole darn site for seven days. You can take the first module of training, read other members’ blogs, watch the training videos, and participate in the Live Chat.

I dare you to find another affiliate training website that will give you such extensive access to their information. Normally you have to shell out a lot of money just to get a better idea of what their training is like. Not so with Wealthy Affiliate. You will know right up front if affiliate marketing is what you’d really like to do.

Click on the link below to start your free membership now and see how you like it! You’ve got nothing to lose other than all the time you’ll spend exploring the site.

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